Why Practical Finance Is the Missing Skill in Every Indian Business

Why Practical Finance Is the Missing Skill in Every Indian Business

By S J Ragunathan | Forensic Accountant

"I’ve seen ₹10 crore businesses collapse... not because of lack of customers — but because the owner didn’t know where his money was."

"If our parents taught us how to earn, why didn’t anyone teach us how to handle money after we earn it?"

Let’s Talk, One Business Owner to Another

You know what they don’t tell you in college?
How to track your net worth.
How to read your own cash flow.
How to protect your profit from leaking out like a hole in a bucket.

They give you fancy degrees.
You build a business with your heart.
Then suddenly — GST notices come. Salaries pile up. Bank account goes dry.

And in that silent moment... you start doubting yourself.

But the truth is: It’s not your fault.

No one taught us practical finance — the daily habits that protect and grow our money.

The Real Gap: It’s Not Ideas or Talent — It’s Financial Clarity

Most Indian businesses fail not due to lack of opportunity.
They fail because:

• No daily net worth tracker

• No monthly profit watch system

• No dashboard to show what’s happening

• No simple way to decide: “Can I afford this or not?”

We try to fix it with CA meetings, last-minute audits, or loan top-ups.

But what we really need is a daily discipline, built into our mindset — like brushing your teeth.
That’s what practical finance really is.

Practical Finance = Business Sanity

Here's what every Indian entrepreneur must know how to do:

Track money-in / money-out weekly
Review profit & net worth monthly
Understand what compliance is due — and when
Take business decisions with financial data, not emotion
Keep personal and business money separate

And the best part?
It’s not complicated.
You don’t need to be a CA or MBA.
You just need to be willing to learn it right once — and apply it for life.